Berkshire Hathaway HomeServices Northwest Real Estate Federal Way & Puyallup

  These 7 Email Mistakes Could be Costing You Clients With prospecting, listing appointments and social media taking up all your time – has email become an afterthought? Other than in-person or by phone, email is the most direct way to communicate with your audience. It also happens to be one of the cheapest with a $38 ROI for every $1 spent. But diving into the world of email campaigns can be a little intimidating. Many Customer Relationship Management systems (aka CRMs) aren’t super “user-friendly” and the trial and error can take up precious time. But email really is simple, and 63% of real estate email marketing campaigns receive positive engagement. Once you have the big don’ts under your belt, you can start focusing on what really matters-maintaining happy clients and converting leads. Here are the most common email marketing mistakes you should avoid at all costs. Not Welcoming New Subscribers Who doesn’t love a good welcome email?...

By Chip @ Reliance Network Link Your Social Media Networks to Your Website Are you using Social Media links on your website? Depending on your target market, these links can be very important, and always imply you are comfortable with today’s technology. There are eight different ones that allow your website to link to your personal account: Blog, Facebook, Google+, Instagram, LinkedIn, Pinterest, Twitter, and YouTube. It is easy to have these links display on your website: While in My Office, click your  photo  (upper right of window), then click  Profile. Scroll to the Social Network Icon Links section. Follow the instructions for each individual social media field to enter the correct information for that field (Most, not all, are the full URL). Click the  Submit  box  immediately under the Social Network Icon Links section . Here is an example how that section looks like in your My Office > Photo > Profile: That’s all ...