These 7 Email Mistakes Could be Costing You Clients
These 7 Email Mistakes Could be Costing You Clients With prospecting, listing appointments and social media taking up all your time – has email become an afterthought? Other than in-person or by phone, email is the most direct way to communicate with your audience. It also happens to be one of the cheapest with a $38 ROI for every $1 spent. But diving into the world of email campaigns can be a little intimidating. Many Customer Relationship Management systems (aka CRMs) aren’t super “user-friendly” and the trial and error can take up precious time. But email really is simple, and 63% of real estate email marketing campaigns receive positive engagement. Once you have the big don’ts under your belt, you can start focusing on what really matters-maintaining happy clients and converting leads. Here are the most common email marketing mistakes you should avoid at all costs. Not Welcoming New Subscribers Who doesn’t love a good welcome email?...
